A user experience designer is not focused on the minutiae of web design. Rather, as the name of the position suggests, a UX designer is tasked with developing, guiding, and optimizing the experience users have when they interact with a website or a piece of software. UX designers are in high demand these days, and that trend is expected to grow.
To qualify as a UX designer, you will need a strong portfolio exhibiting web development projects you have worked on where you delivered valuable results. A lot of people are learning UX design independently by listening to podcasts and reading books. Others learn on the job, filling out roles tangential to other UX designers. Another route is to take a UX design course or complete a relevant program.
If you’re interested in becoming a UX designer or learning more about this job, you’re in the right place. In this article, we explain what a UX designer is and what it takes to become one. Read on to learn more or navigate the article using the links below.
What is UX design?
UX design is a persistent process. It begins with guiding and participating in the early stages of development, wire-framing, brainstorming, and so on. But it persists through the functional life of a website, software package, app, and so on. UX design is about the experience, after all, and experience only matters over a series of events. Therefore, the job of a UX designer is not finished when the product goes online.
That means as a UX designer, part of your job will be to test the product, run teams of testers, and discuss the user experience with actual users in the real world—but even that is not the end of the story. You will need to perform research and look at examples of your website or software produced by the competition in your industry in order to measure their effectiveness against your product and develop adjustments.
In other words, you are not designing the product, the software, the site, or the application. You are designing the experience that users have. You might think of UX design as a kind of reverse behavioral conditioning. You are looking for input from users and using that input to give them what they want, while at the same time making sales conversions more likely to happen. 88% of online users are less likely to visit a site again after having a bad experience. The job of a UX designer is to ensure that users do have a good experience.