Consumer Behavior Models to Elevate Your Marketing Strategy
Learn how consumer behavior models can shape your marketing tactics and deliver impactful results for your brand.
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Colors for Marketing: How to Pick the Right Colors for Your Brand
Every color evokes a different kind of emotion. Learn how to use color in your marketing strategy to influence customers and strengthen your brand.
Forget Solo Missions: Co-Marketing for the Win
Win twice the customers for half the work with co-marketing. Discover how to spot perfect brand matches, design winning campaigns, and grow your business.
Click Fraud 101: Effective Strategies to Protect Your Ad Campaigns
Learn what click fraud is, how it impacts your business, and methods to prevent it. Safeguard your ad campaigns and protect your marketing budget with proven strategies.
How to Define, Measure & Achieve Brand Alignment
Brand alignment problem? Learn how to cultivate a consistent brand with our tips on measuring and mastering brand alignment.
Why BOPIS is the Future of Retail: A Guide for Business Owners
Discover why buy online, pick up in-store (BOPIS) is rapidly becoming the future of retail with our comprehensive guide for business owners.
Use Automated Email Follow-Ups to Stay Engaged and Drive Action
Automated email follow-ups boost engagement, save time, and build smarter campaigns that drive customer action.
5 Key Dates for Your Holiday Marketing Plan
Boost your sales with this handy calendar and our holiday marketing tips.
What is Narrowcasting?
Discover the concept of narrowcasting and its impact on targeted communication. Explore how narrowcasting revolutionizes content delivery for niche audiences.
KPIs: Definition and Best Practices
Key performance indicators (KPIs) are quantifiable measures that help businesses evaluate their progress toward achieving important objectives.
MakePlans | Appointment Booking & Scheduling
User-friendly scheduling system for appointment booking and event registration. Automatically add new customers to Mailchimp.
Brazilian Data Protection FAQs
Get answers to common questions about Mailchimp and the Brazilian Data Protection Regulation (LGPD).