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What is an Email List?

Learn what an email list is, why it matters for marketing, and how to grow a high-quality audience that drives engagement and conversions.

Third‑Party Software Licenses

See here to review the complete list of Mailchimp's Third-Party software license agreements, effective from April 1, 2020.

Controller to Processor Clauses (2021)

Mailchimp 2021 Controller-to-Processor Clauses. Clause 1: Purpose and scope (a) The purpose of these standard contractual clauses is to ensure compliance ...

Join us at FWD: Sydney

On 26 March 2025, join hundreds of marketers at Doltone House Jones Bay Wharf for a 1-day conference dedicated to driving growth with Mailchimp, the #1 email marketing and automation platform.

FWD: London

On 12 June 2025, join hundreds of marketers at Magazine London for a one-day conference dedicated to driving growth with Mailchimp, the #1 email marketing and automation platform.

Integrations

Vimeo

Connect your Vimeo account with Mailchimp to generate and convert high-quality leads and boost your email marketing performance with video.

Integrations

Swym Back-in-Stock Alerts

The Swym Back-in-Stock Alerts integration enables Shopify stores to add a "Notify me" capability to their site - shoppers that visit an out-of-stock product page can sign up to be automatically notified via email when that item is restocked by the merchant. In addition to providing the ability to send these automatic alerts via Mandrill, this integration also enables the merchant to provide those end-users signing up for alerts to also opt-into their marketing email lists. The merchant can configure rules on how the alerts need to be dispatched (when, how many etc.) as well as configure the look-and-feel of the emails via a rich template editor. The merchant can choose to send the emails via Swym, or optionally via Mandrill if that's already enabled for their Mailchimp account. The integration also includes rich engagement metrics on the module, including data on which products are getting the most notification requests, which users are requesting them, what emails were sent, how those emails performed etc.