How to Create a Customer Service Philosophy for Your Business
A customer service philosophy can help your company identify and target customer needs, foster honest communication and engagement, and showcase the company mission and core values.
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Top Customer Service Email Mistakes and How to Fix Them
Make every customer service email count by avoiding tone, timing, and clarity mistakes that hurt your brand.
Customer Segmentation Analysis: A Marketing Guide
Turn customer data into actionable marketing strategies. Master segmentation types, steps, and implementation for greater ROI.
Why Should You Use a CRM? (Examples & Best Practices)
Why should sales and marketing teams invest in CRM software? Check out these tips and examples to get the most out of your contact management system.
How to Drive Year-Round Success with Holiday Email Strategy
Learn how to use the holidays to pull new customers in and create year-round success with automation tools, thoughtful storytelling, and purposeful messaging.
Charity Marketing on a Budget: Effective Strategies
Learn how to make your nonprofit marketing budget work for your organization with our most effective strategies, tips, and more.
Subject Line Comparison
The best and worst open rates in Mailchimp.
Why BOPIS is the Future of Retail: A Guide for Business Owners
Discover why buy online, pick up in-store (BOPIS) is rapidly becoming the future of retail with our comprehensive guide for business owners.
Holiday Shopping Made Easy: How BNPL Benefits Business Owners
Simplify holiday shopping for business owners with BNPL (Buy Now, Pay Later). Explore the benefits and enhance customer satisfaction this season.
Black Friday Email Campaigns: Strategies for Sales Success
Boost sales success on Black Friday with expert email campaigns. Uncover top strategies to drive conversions and win big this shopping season.
Top Black Friday and Cyber Monday Email Marketing Tips
Learn key BFCM email marketing strategies to drive more sales this holiday season. Perfect tips to elevate your Black Friday and Cyber Monday campaigns.
How Yuool Grows Revenue—and Their Business
The Brazilian shoe company stays connected to their audience and keeps them coming back for more using customer journeys.