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How Vårdväskan Uses Mailchimp’s Personalization Tools to Achieve a High ROI

The Swedish e-commerce store provides a healthy array of colorful uniforms, shoes, and everyday essentials to the Nordic medical community.

How Madden Media Helped a Destination Drive Traveler Engagement

Madden Media helped Destination Door County boost email open rates by 20% with seasonal outreach.

The Zero-Party Data Advantage: Tailored Marketing Solutions

Want to ensure your marketing efforts are both effective and respectful of your audience’s privacy? Explore how zero-party data offers a win-win solution.

How to Write Effective SMS Messages (With Examples)

Learn how to write SMS marketing copy that can convert potential customers to paying customers, and leads to sales.

What To Put in an Instagram Bio

Building an Instagram account for your brand or business? Learn what to put in your bio to win followers, increase your brand awareness, and drive sales.

What Are Marketing Channels?

A marketing channel is the type of medium used to advertise your company. Learn how to choose the right marketing channel for your business here.

How to Optimize Website For Search Engines

How to improve your website’s SEO, boost your search ranking, and increase audience engagement.

A Beginner’s Guide to Website Architecture

Discover how smart website architecture can transform your online presence. Learn the essential building blocks for a website that grows with your business.

The Ultimate Checklist for Effective Website Project Management

Project management can help your team achieve important goals. Use our website project management checklist for your next project.

Video Storytelling: Lights, Camera, Marketing Magic

Tired of being the best-kept secret in your industry? Discover how superb video storytelling can elevate your marketing strategy and make your brand stand out.

What Are the Different Types of Video Formats

There are different video types to be aware of, whether you’re uploading to a website or creating a short film. Learn about the types of video files here.

How to Write a Value Proposition and Why They Are Important For Your Business

A value proposition shows how your products or services add value to customers. Learn how to write a value proposition with this guide.