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How Steel City Collectibles Became a Leader in Sports Memorabilia

The sports collectibles retailer uses Mailchimp’s tools to help them build connections with their audience.

How to Sell on Instagram: A Step-by-Step Guide to Turn Followers Into Customers

Learn how to sell on Instagram with this step-by-step guide. Optimize your business account, create shoppable posts, engage customers, and boost sales.

Scrumban Project Management

Scrumban is a game-changing approach to project management. Explore how its seamless blend of Scrum and Kanban leads to enhanced efficiency and success.

How to Respond to Negative Reviews

An occasional unsatisfied customer is inevitable. Learn how to respond professionally and turn criticism into positive customer experiences.

Mobile Website Design 101: Everything Your Mobile Site Needs

Everyone is on their phone nowadays—and that’s why you need a mobile website. Find out how to optimize your site for all mobile devices.

How to Create Instagram Reels: The Step-by-Step Guide for Businesses

Learn to create Instagram Reels for your business with tips to plan, film and edit Reels and boost visibility.

How to Run an A/B Test

Never underestimate the power of A/B testing. Understand what a split test is and how to conduct one with this comprehensive guide.

Ghostwriters: The Invisible Force Behind Successful Small Businesses

Discover how to find and work with ghostwriters to save your business time while enhancing content and growing your thought leadership.

Pros and Cons of Using Email Attachments

Discover the pros and cons of using email attachments in marketing, plus tips to optimize their use for better results.

What is a Business Use Case?

Learn how to accurately describe your customers’ interactions with your brand through business use case modeling.

Breadcrumb Navigation: How to Use it to Make Your Site Easy to Find and Navigate

Learn about breadcrumb navigation, how you can use it to make your site easy for search engines to find and for users to navigate.

On Choosing Clients and Making E-Commerce Beautiful

Developer Natasha Murphy and designer Lexi Stout share their thoughts on e-commerce, email marketing, and Atlanta's creative community.