How to Respond to Negative Reviews
An occasional unsatisfied customer is inevitable. Learn how to respond professionally and turn criticism into positive customer experiences.
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Franchising 101: Essential Tips for Entrepreneurs on Getting Started
Unlock the secrets to successful franchising. Here's how to start a franchise.
Gift Card Marketing Strategies for Holidays and Beyond
Discover year-round gift card marketing strategies, including tips for promoting eGift cards during the holidays and beyond to boost sales and engagement.
How to Define, Measure & Achieve Brand Alignment
Brand alignment problem? Learn how to cultivate a consistent brand with our tips on measuring and mastering brand alignment.
Why BOPIS is the Future of Retail: A Guide for Business Owners
Discover why buy online, pick up in-store (BOPIS) is rapidly becoming the future of retail with our comprehensive guide for business owners.
KPIs: Definition and Best Practices
Key performance indicators (KPIs) are quantifiable measures that help businesses evaluate their progress toward achieving important objectives.
MakePlans | Appointment Booking & Scheduling
User-friendly scheduling system for appointment booking and event registration. Automatically add new customers to Mailchimp.
Mailchimp Processor to Processor Clauses 2010
See here for Mailchimp's Processor-to-Processorscc2021 Clauses. The purpose of these standard contractual clauses is to ensure compliance with the ...
Making Seasonal Business Work with Email
After his move to Nashville from Fort Valley, Georgia, in 2010, Stephen Rose felt homesick. Homesick for peaches, that is.
Integrated Marketing
The practice of aligning all marketing tactics to the same core messaging for a consistent customer experience with your brand.