How Seaweed Bath Co. Increased Sales Using Custom Email Templates
“Listening to our customers, taking what they say, and applying that to our product helped us to really create a line that we’re passionate about.”
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What Is the Best Time to Send an Email Blast?
Send Time Optimization does just what you'd think: It suggests to users when they should send their campaigns.
How The Onion Turns Funny Headlines into Great Emails
The Onion has been poking fun at our dumb world for close to 30 years now.
How Artiphon Grew Its Audience with Kickstarter and Email
The the digital instrument company's founder breaks down the strategy that generated sales.
How to Boost Response Rates with Friendly Reminder Emails
Improve your email response rates with these tips for crafting friendly reminder emails. Learn how to engage your audience and get the response you need.
How Facebook Lookalike Audiences Can Boost Your Ad Campaigns
Learn what Facebook lookalike audiences are and how to use it as part of your marketing strategy to boost your ad campaigns.
Turn Farewell Into Insights With an Exit Survey Email
The last email you send to an employee could be your most important one. Learn to write an exit survey email that gets people to share their real thoughts.
Smart Security: When and How to Use an Email Confidentiality Notice
Email confidentiality notices protect sensitive info, reduce liability, and meet legal and regulatory requirements. Learn how and when to use these valuable tools.
Demand-Side Platform: How to Run Efficient Advertising Campaigns
Looking for ways to optimize your paid advertising strategy? Learn how a demand-side platform can help you target the right audience and improve your results.
How to Drive Year-Round Success with Holiday Email Strategy
Learn how to use the holidays to pull new customers in and create year-round success with automation tools, thoughtful storytelling, and purposeful messaging.
What Is Allowlisting and Why It’s Important for Email Success
Learn how email allowlisting helps your business reach inboxes and build trust with subscribers.
Level Up Your E-commerce with These Advanced Email Marketing Techniques
From segmentation to store integrations, our friends at Aeolidia offer advice on advanced tools you can incorporate into your strategy.