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Consumer Behavior Models to Elevate Your Marketing Strategy

Learn how consumer behavior models can shape your marketing tactics and deliver impactful results for your brand.

Colors for Marketing: How to Pick the Right Colors for Your Brand

Every color evokes a different kind of emotion. Learn how to use color in your marketing strategy to influence customers and strengthen your brand.

10 Catchy Slogans: Examples of Popular Slogans

The best catchy slogans get stuck in your head. Here are 10 of the most popular, and tips for writing your own.

5 Key Dates for Your Holiday Marketing Plan

Boost your sales with this handy calendar and our holiday marketing tips.

Data-Backed New Year’s Resolutions for Marketers

Consumer behavior and small business survey data around the holiday season can inform—and strengthen—your marketing for the year ahead. Here’s how.

Learn How the Internet's Favorite Astrology App Grew Its Business by Being Authentic

The director of marketing explains how the astrology brand keeps its presence impactful and open rates high.

Advice for Getting Your Marketing Business Through Tough Times, from People Who’ve Lived It

Three entrepreneurs share how they’ve survived a crisis in the past, and give advice for making it through this one.