E-commerce Email Marketing: Insights to Grow Your Brand
Learn e-commerce email marketing techniques that get your messages opened and clicked by eager customers.
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E-commerce
Whether you're just getting started or ready to scale, we'll help you sell more stuff online.
E-commerce Automations: Time-Saving Techniques for E-commerce
See how Mailchimp’s e-commerce automations can save you time and help you convert more first-time buyers into repeat customers.
E-commerce Automations
Take the work out of marketing by sending welcome emails, follow-up emails, and more—automatically.
E-commerce Websites: What They Are and How to Build One
This guide will help you learn more about e-commerce websites and provide basic tips for building one.
E-commerce
At its core, e-commerce is simply the buying and selling of goods and services using the internet. However, the term is often used to describe all of a seller’s efforts throughout the buying process.
E-Commerce
Connect an external store to your Mailchimp account to enable e-commerce features.
E-commerce Stores | Mailchimp Marketing API Reference
Connect your E-commerce Store to Mailchimp to take advantage of powerful reporting and personalization features and to learn more about your customers.
E-commerce Stores > Promo Rules | Mailchimp Marketing API Reference
Promo Rules help you create promo codes for your campaigns. Promo Rules define generic information about promo codes like expiration time, start time, amount of discount being offered etc. For a given promo rule you can define if it's a percentage discount or a fixed amount and if it applies for the order as a whole or if it's per item or free shipping. You can then create promo codes for this price rule. Promo codes contain the actual code that is applied at checkout along with some other information. Price Rules have one to many relationship with promo codes.
E-commerce Stores > Promo Codes | Mailchimp Marketing API Reference
Promo codes can be created for a given price rule. All the promo codes under a price rule share the generic information defined for that rule like the amount, type, expiration date etc. Promo code defines the more specific information about a promo code like the actual code, redemption_url, usage_count, etc that's unique to a code. Promo Code must be defined under a promo rule.
E-commerce Stores > Products | Mailchimp Marketing API Reference
E-commerce items for sale in your store need to be created as Products so you can add the items to a Cart or an Order. Each Product requires at least one Product Variant.
E-commerce Stores > Product Variants | Mailchimp Marketing API Reference
A Product Variant represents a specific item for purchase, and is contained within a parent Product. At least one Product Variant is required for each Product.