Customer Experience Analytics: Turn Data Into Dollars
Does your customer journey have hidden roadblocks? Discover how customer experience analytics can help you identify and eliminate common friction points.
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Does your customer journey have hidden roadblocks? Discover how customer experience analytics can help you identify and eliminate common friction points.
Monitor and improve customer engagement metrics for better customer retention.
Find out what a customer effort score is, learn about the benefits of knowing yours, and read about some best practices for calculating and using a CES for your business.
Enhance your decision-making with cost-benefit analysis. Learn the key steps to conduct a thorough cost-benefit analysis.
Brand tracking helps you understand consumer perceptions, so you can create effective strategies based on their opinions.
Brand salience is vital to ensuring your business is the go-to for consumers. Rise above the competition by improving brand salience.
A heat map is a data visualization tool that shows how customers are interacting with content. Learn more about heat maps and how they work.
You’ve heard about CLV. But what is it, how can you calculate it, and why does it matter? Mailchimp’s tools and resources will help you get started.
Maybe you’ve heard about Coffee Hour, the Friday morning speaker series that's been a staple of our culture for years, growing and changing along with the company.
A Global Guide to Year-Round Shopper Engagement
4 of our employees share their stories and experiences
If you’re intimidated by your newsletter, fret not: Arianne Foulks, founder of Aeolidia, has tips to help you.