Unleash the Potential of SMS Marketing
Make your messages count, on every channel
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The Final Countdown
Discover 5 takeaways to elevate your efforts during peak season
How to Grow Your Brand
Turn your brand into a formidable competitor.
Future-Forward — Our Vision for Innovation
Lay the groundwork for lasting impact
What is Performance Marketing? A Complete Guide
Find out what is performance marketing, from its basics to the KPIs you should be tracking in this performance marketing guide.
Social Media
Organic posts, paid posts, advertisements, and more—explore the different ways you can connect on social media.
Understanding Needs-Based Segmentation in Marketing
Needs-based segmentation is an effective way to create customer segments and improve your targeting. Learn how you can use it.
Marketing to Gen Z vs. Millennials: Key Differences
Millennials and Gen Z may seem similar, but don't underestimate their difference in your marketing efforts. Learn how to target both generations.
How to Vlog: 22 Tips to Get Started
Want to learn how to vlog? Review this guide and learn all the best tips and tricks to help you get started.
How Our New Dashboard Makes Your Data Actionable
Customers tell us they need easy access to their most important metrics and trends—along with ideas for turning those numbers into smarter marketing decisions. Using these needs as guideposts, we redesigned the Mailchimp dashboard.
Holiday Marketing Tips
The holidays are an important time for small businesses. These marketing tips and tactics will help you quickly, easily make the most of the season.
Quick Guide for Holiday Email Marketing
Explore our resource for marketers, filled with step-by-step advice and done-for-you campaign ideas to help you drive sales and engagement this holiday season.