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What’s a Good SMS Conversion Rate?

Learn how to evaluate your SMS campaign performance and apply tactics that turn more messages into customer actions.

SMS Compliance Made Easy: Tips for Business Owners

Learn how to stay compliant with SMS marketing regulations and avoid costly fines. Our easy tips will help business owners maintain SMS compliance.

8 Small Business Website Design Tips

To remain competitive, most small businesses need a website that is both functional and well designed. Follow these 8 small business website design tips to get started.

Create a Thriving Slack Community: Best Practices and Strategies

Looking to enhance communication with your company or customers? Discover how to create a successful Slack community within your company.

Six Thinking Hats: A Path to Balanced Decisions

Need a new strategy for business decisions? Explore how the Six Thinking Hats can transform your approach and bring balance to the decision-making process.

Maximizing Short Form Video on TikTok & Instagram Reels

Read this guide to learn how short-form video content can increase your reach and take your digital marketing strategy to the next level.

How to Elevate Your Shipping Confirmation Emails

Craft better shipping confirmation emails with key details, smart design, and useful subject lines that build trust and improve the post-purchase experience.

How to Set Goals for Your Small Business Blog

Learn how to align your business goals with your blogging goals and measure the impact of your content.

The Power of Semi-Supervised Learning in Sales and Marketing

Semi-supervised learning can use labeled and unlabeled data. See how it compares to supervised and unsupervised learning, and its pros and cons.

Ecommerce Trend Forecasting with Secondary Market Research

Use secondary market research to predict ecommerce trends and make data-driven business strategies.

Save Time and Increase Productivity with a Smart Marketing Platform

How Mailchimp’s all-in-one Marketing Platform helps entrepreneurs improve targeting, boost engagement, and grow their businesses—faster.

16 Sales Team Management Best Practices for High-Performing Sales Teams

Lead your team to success and drive profits with our sales team management best practices.