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Personalized Product Recommendations

Suggestions to customers for products they may be interested in based on products they’ve already bought or viewed online. For example, if a customer bought the same tank top in 3 colors, there’s a good chance they’ll like the same tank in a new color.

What is Omnichannel Marketing?

Omnichannel marketing delivers on audience demands by helping a business present a consistent, informed message through multiple channels.

Marketing Analytics

A math-based discipline that seeks to find patterns in data to increase actionable knowledge. Analytics employs statistics, predictive modeling, and machine learning to reveal insights and answer questions.

Integrated Marketing

The practice of aligning all marketing tactics to the same core messaging for a consistent customer experience with your brand.

Facebook Ads

Ads that run exclusively through Facebook’s advertising platform. They can appear in Facebook’s feed, Messenger, and even on non-Facebook apps and websites.

Backlinks

Links on websites other than your own that go back to a page on your website. Backlinks are also called inbound links because they represent traffic coming to your website from somewhere else.