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The Long and the Short of Email and SMS

Learn why brand and performance marketing are equally critical to your strategy in 2025 – and how to achieve the perfect balance with email and SMS.

Invest in People to Sell Products

How Creature Comforts Brewing Co. turns their internal staff communications into external success with customers.

Optimize Your Messaging for New Sales Channels

R. Wood Studio is growing and messaging accordingly with an assist from our optimization tools.

Building Better Customer Connections

How Jittery Joe’s Coffee is using CRM tools to understand and communicate with their audience while keeping their eyes on expansion.

Georgia Museum of Art’s Optimization Strategy

The optimization strategy that helps the Georgia Museum of Art track the impact of their messaging.

Introducing Google Remarketing Ads in Mailchimp

We’re introducing another powerful marketing channel for e-commerce businesses: retargeting ads on the Google Display Network.

Common Insurance Marketing Mistakes and How to Avoid Them

Struggling with your insurance marketing strategy? Discover key mistakes to avoid and tips to improve engagement, compliance, and conversions.

Inbox Zero in 7 Days: Simple Strategies to Organize Your Email

Transform your inbox into an organized system with practical email management tips, from creating filters to establishing daily routines.

Importance of Customer Service

Good customer service can boost customer retention and build your brand’s reputation. Learn more about the importance of customer service here.

How to Start an Online Store

Learn what steps you’ll need to take in order to start a new online store from scratch.

How to Start an Ecommerce Business in 2025 – 10 Step Guide to Online Success

Starting an e-commerce business can seem overwhelming, but it doesn't have to be. Use this guide to get your e-commerce business off the ground.

How To Start a Newsletter and Earn Subscribers

Want to grow your business? Learning how to start a newsletter is an excellent way to generate traffic, drive sales, and retain customers.