The 5 Types of Advertising Campaigns: Which is Right for You?
Ready to launch an advertising campaign? Learn about the different types of ad campaigns and get ideas on how you can prepare a marketing campaign for your product.
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What Is Web Hosting and How to Choose the Right Web Host
For small businesses, finding a good web hosting service is critical. Here’s what you need to know to find the best web hosting provider for you.
Why Brand Recall Matters—And How to Get It Right
Learn why brand recall is more important than you think—and how to harness it for your own business growth.
The Best Domain Registrars and How to Pick the Right One
To choose the best domain registrar, you need to know what makes it so. Compare several options here, and learn what features to look for.
Async Communication vs. Real-Time Communication: Which One is Right for Your Business?
Discover the pros and cons of async communication and real-time communication for your business. Make an informed decision with our helpful guide.
Mailchimp Calls for Passage of the John Lewis Voting Rights Advancement Act
Congress can honor John Lewis’s legacy by protecting and expanding voting rights.
3 Types of CRM Software And How To Choose The Right One
Gain a better understanding of the different types of CRM systems (operational, collaborative, and analytical) and decide which is best for your business units.
Is your business ready to win peak season?
The best time to perfect your marketing strategy before the holidays is right now. Mailchimp’s unified platform brings email & SMS together. You can see the results yourself.
How to Pitch and Write a Guest Post
Small business owners have expertise worth sharing, and writing a guest post for another website is a powerful publicity tool. Learn how to find the right opportunity for you.
Understand the Pros and Cons of Transactional Leadership
Learn what transactional leadership is and how to know if it’s the right leadership style for your business.
What Is Influencer Marketing?
Influencer marketing is a great way to promote your brand, but is it the right strategy for every business? Learn more about influencer marketing here.
What Is CPM? The Role of CPM in Marketing
Cost per thousand (CPM) is one type of pricing model commonly used in digital marketing. Learn how CPM works and whether it’s right for your brand.