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How to Build a Sales Playbook From Strategy to Execution

Learn how to create a sales playbook that improves your sales process, increases revenue, and empowers your sales team.

Overcoming Sales Objections: The Art of Persuasion

Learn to overcome sales objections effectively with proven strategies. Turn objections into opportunities and close more deals.

Sales Enablement Content: Strategies to Drive Sales

Maximize the effectiveness of your sales enablement content with these expert tips. Learn how to create and optimize content that drives sales and boosts revenue.

Sales CRM: What Is It and Why Do You Need One?

CRMs have become ubiquitous with successful sales teams. Learn more about sales CRM software and how it can help optimize your business processes.

Closing Strong: The Impact of Sales Closing Phrases for Sales Teams

Learn what sales closing phrases are, examples of effective closing phrases, and how they can help your salespeople close more deals.

How a Sales Blitz Can Skyrocket Your Team's Performance

A sales blitz can be a great way to drive sales and boost your team’s performance. Learn more about this tactic here.

Understanding Your Risk Profile and Its Impact on Decisions

Your risk profile shapes your choices. Learn why assessing it is crucial for balanced, informed decision-making in personal and professional settings.

What Is the Difference Between an RFQ vs. RFP?

Looking for the difference between an RFQ and RFP? Learn more about RFQs vs. RFPs in this guide.

How to Efficiently Craft a Request for Proposal

Writing a request for proposal can be both exciting and intimidating. Learn how to make your own RFP template to get the right contractors on your project.

What Is RFM?

Learn how to use the RFM model to identify top customers and build effective, targeted campaigns.

Rewarding Customer Engagement With Pre-Built Segments

Gingiber uses Mailchimp's pre-built marketing segmentation to identify their most engaged customers.

RetroSupply Co.'s Tips for A/B Testing and List Growth

Like so many Mailchimp customers’ small businesses, Retro Supply Co. started out as a side hustle.