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What Is Intent Data and How Does it Help Businesses?

Intent data can help make your next marketing campaign more effective. Learn more about what intent data is and its benefits with this guide.

Visualizing Your Mailchimp Data With Microsoft’s Power BI

When Mailchimp users connect their accounts with Power BI, they can visualize their email data in ways they haven’t before.

The Importance of Data Transparency in Decision-Making

Discover the benefits of data transparency in decision-making. Learn how open data can increase trust and informed decision-making in your organization.

What is a Data Management Platform?

Want to understand your customers better? A data management platform can help analyze customer data for valuable insights into their needs and preferences.

Maximize Profits with Data Analytics Tools

Data analytics tools can help boost your profits. Learn how to use analytics tools to your advantage and choose the right one for your business.

PERC Coffee Uses Data to Drive Record-Breaking Sales

By investing as much into the analytics parts of marketing as they do their branding, PERC Coffee grew from a wholesale-first business to a thriving omnichannel coffee source with a loyal customer base.

What is Second-Party Data in Business?

Learn everything you need to know about second-party data, including its benefits, collection methods, and how to utilize it in your business.

Ultimate Guide to Psychographic Data

Psychographic data is the key to understanding who your audience is and how to target them. Learn how to use psychographic data in your marketing.

Customer Experience Analytics: Turn Data Into Dollars

Does your customer journey have hidden roadblocks? Discover how customer experience analytics can help you identify and eliminate common friction points.

Giving the Gift of Data

How Juist stepped in to help segment and personalize Kerstpakketten's emails—and build a whole new webshop in just 3 months.

Mailchimp’s Approach to International Data Transfers after Privacy Shield

Mailchimp customers can continue using our platform in compliance with EU law.

Streamline Your Business Processes with Data Synchronization

Streamline your business processes and increase efficiency with the power of data synchronization technology.