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How to Calculate and Improve Your Acquisition Rate

Learn to calculate your acquisition rate and explore expert strategies to attract more customers.

Proven Tactics for Reducing Acquisition Costs with Marketing

Drive business growth with effective acquisition marketing campaigns. Learn how to attract new customers and optimize your marketing spend.

How to Regain Sales with Abandoned Cart Emails

Learn how to take sales over the finish line with an email series built on abandoned cart email best practices.

How To Get More Brand Traffic on Your Website

Search, social, email, and more ideas for driving visitors to your website.

Creating a Strategic Plan with 30-60-90 Day Goals

30-60-90 day goals can help managers, employees, and job candidates reach their objectives and unlock their full potential. Get started with our template.

Landing Page

Learn what a landing page is, its purpose, and how it helps drive conversions with focused content and clear calls-to-action.

Beginner's Guide to Starting a Rewards Program

A customer rewards program can boost your profits and raise your customers’ satisfaction. Here’s what you need to know and loyalty programs.

How Eggland's Best Cracked the Code of Customer Connection

How to use smart segmentation and personalized marketing to build a community of loyal brand advocates.

What Is a Business Proposal?

Read on to learn what a business proposal is, how to write one, and best practices that can help your organization stand out from the competition.

How Hotels Can Use SMS Marketing Effectively

Learn effective ways to use SMS marketing to engage guests and drive repeat stays at your hotel.

Use the Serial Position Effect to Boost Your Marketing Strategy

Learn about the serial position effect, how it works, and how to use it in your marketing and advertising efforts for supercharged results.

How Wow Digital Inc. Captures and Engages Leads with Mailchimp’s LinkedIn Integration

Read our case study about how this marketing agency collects emails and RSVPs for their webinars to nurture clients.