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Email Etiquette Rules Everyone Should Follow

Learn 10 email etiquette tips to boost your communication skills.

Transactional Email

Automated emails sent from one sender to one recipient, usually related to account activity or a commercial transaction.

Return on Investment (ROI)

A calculation of the monetary value of an investment versus its cost.

Personalized Product Recommendations

Suggestions to customers for products they may be interested in based on products they’ve already bought or viewed online. For example, if a customer bought the same tank top in 3 colors, there’s a good chance they’ll like the same tank in a new color.

What is Omnichannel Marketing?

Omnichannel marketing delivers on audience demands by helping a business present a consistent, informed message through multiple channels.

Integrated Marketing

The practice of aligning all marketing tactics to the same core messaging for a consistent customer experience with your brand.

How to Use Google Analytics: A Beginner’s Guide

Learn how to use Google Analytics to better understand your audience and make the most of your data.

How to Create an Effective Go-to-Market Strategy

Every business needs a go-to-market strategy. Our 5-step guide will help you create one.

Facebook Ads

Ads that run exclusively through Facebook’s advertising platform. They can appear in Facebook’s feed, Messenger, and even on non-Facebook apps and websites.

BIMI: What It Is and Why it’s Important to Email Marketing

Learn what BIMI is (brand indicators for message identification) and how it helps with email marketing deliverability.

A/B Tests

Creating 2 versions of a digital asset to see which one users respond to better. Examples of assets include a landing page, display ad, marketing email , and social post.

Legal - Trial and Discount Offer Full Terms

Full terms and conditionals for any active Intuit Mailchimp promotions and/or trials.