What Is a Podcast and Why Are They So Popular?
Podcasts allow you to share your content with listeners from around the world. Read on to learn more about what podcasts are and why they’re appealing.
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What Is a Microsite?
Learn about the purpose and benefits of microsites and how one can benefit your brand.
What is a Meta Description? Examples and Tips
Meta descriptions tell searchers what they will find when they click on your website. Here’s how to write a meta description that increases your clicks.
What is a Mailchimp Partner?
Our partners are certified marketing aces. Learn who they are and how they can help your business grow.
What Is A Lead Magnet And How To Create One
Learn what a lead magnet is and the steps to create one. Explore different lead magnet ideas and examples to find the one that fits your business.
What Is a Heat Map In Business?
A heat map is a data visualization tool that shows how customers are interacting with content. Learn more about heat maps and how they work.
What is a Composite Photo and How to Create One
Composites are also used everywhere today–but why? Understand the pros and cons of composite photos and learn how to create one yourself.
What is a CMS? A Guide to Content Management Systems
Discover what a CMS is and how it can simplify content management. This guide covers the features, benefits, and popular examples of content management systems to help you make an informed decision.
What Is a Case Study and Why You Should Use Them
What is a case study? This guide covers the case study definition, case study examples, and how to write one.
What Is a Cap Table—And How Can It Help You Attract Investors?
What is a cap table? Learn about this essential tool that tells your startup’s financial story and discover how it can open doors to funding opportunities.
What Is a Business Proposal?
Read on to learn what a business proposal is, how to write one, and best practices that can help your organization stand out from the competition.
What Is a Business Plan?
A business plan is key to running your small business. See what to include in a plan, who it can help, & when to make or update one.