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How Club Soda Drives Growth and Revenue

They connect with the sober-curious by providing resources and delicious alcohol alternatives using customer journeys, integrations, groups, and more.

The 3 Secrets Behind this Record Label's Impressive Open Rates

The record club isn’t Secretly Store’s main business. But it's a decision that’s led to astronomical open rates that hover around 75% (and higher) for every newsletter.

Secrets of a Top-Selling Independent Music Venue

How The Orange Peel’s eclectic audience helps keep the music playing, both inside the iconic club and at their outdoor outpost.

Harnessing Multichannel Marketing to Reach New People

How 17th Street Athletic Club used multiple channels together to grow their audience and recruit new members.

Sports Marketing Strategies for Success

Building a more successful sports marketing campaign starts with understanding the challenges and best strategies for engaging today’s fans.

Humor in Advertising: The Secret to Memorable Campaigns

Learn the dos and don’ts of using humor in advertising to ensure your message resonates positively and effectively with your target audience.

10 Catchy Slogans: Examples of Popular Slogans

The best catchy slogans get stuck in your head. Here are 10 of the most popular, and tips for writing your own.

How Vacation Races Uses Email Marketing to Give Its Audience Unique Running Adventures

Mailchimp’s marketing tools help the company organize their contacts and send runners to their dream destinations.

On Choosing Clients and Making E-Commerce Beautiful

Developer Natasha Murphy and designer Lexi Stout share their thoughts on e-commerce, email marketing, and Atlanta's creative community.