ENTERTAINMENT & LEISURE
Keep guests coming back again and again
Let Mailchimp do the hard work for you by helping you craft personalized campaigns that almost run themselves with genAI and marketing automation flows.
Estimate your email marketing ROI
Use our marketing ROI calculator and find out how much revenue Mailchimp might generate for your business.
Estimate your email marketing ROI
Use our marketing ROI calculator and find out how much revenue Mailchimp might generate for your business.
* All fields required-
#1
AI-powered email marketing and automation platform*
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9x
more revenue for businesses using marketing automations flows*
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500 million
emails sent each day (average)
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>99% email
delivery rate (average) for Mailchimp transactional and marketing emails
“Mailchimp sends out all our transactional emails: booking a class, purchasing something, joining a waitlist—the emails that keep our business going.”
Build customer relationships that last
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Convert more customers
Craft emails, use behavioral data to more precisely target audiences, and optimize your strategy.
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See more and scale faster
With all of your data in one place, Mailchimp gives you what you need to make the right call at the right time.
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Use SMS to expand your reach
Start sending timely, highly-relevant messages to customers where they’re most likely to engage.
On-demand Webinar
Unlock More Sales with Mailchimp + Shopify
Discover how Mailchimp’s Shopify integration helps you connect, convert, and retain customers. Learn proven tactics to grow repeat purchases and boost long-term revenue.
CASE STUDY
Ravinia Strikes a Chord for its Nonprofit Mission with Mailchimp
Learn how the festival uses segments and groups to increase awareness of their nonprofit mission and increase donor conversions.
Businesses like yours trust Mailchimp
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There’s even more to learn
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How Hotels Can Use SMS Marketing Effectively
Articles
Learn effective ways to use SMS marketing to engage guests and drive repeat stays at your hotel.
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A Guide to Email Marketing for Hotels
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Learn how to leverage email marketing for hotels to effectively boost customer engagement and guest loyalty.
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Learn the Benefits of Using a CRM for Hotels
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Discover how to use a hospitality CRM to effectively manage relationships with guests at your hotel.
FAQs
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Mailchimp's core strengths in AI-driven personalization, robust automation, strong analytics, and user-friendly interface make it a highly effective choice for hotels seeking to optimize their email marketing efforts to enhance guest experiences, drive bookings, and build lasting loyalty.
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Email marketing through Mailchimp gives hotels the power to:
- Personalize Guest Experience at Scale: Hotels can use the Mailchimp platform to quickly draft personalized emails (such as pre-arrival greetings with local recommendations), mid-stay check-ins, or post-stay thank-you notes tailored to the guest's experience—all through AI powered automated campaigns
- Drive Bookings and Revenue: Hotels can set up AI powered automated email sequences for key areas such as: abandoned booking reminders, pre-arrival series, post-stay re-engagement, specifical offer promotions, and more
- Build Guest Loyalty & Relationships: By analyzing guest engagement with emails (open rates, click-through rates on booking links or amenity offers), hotels can refine their communication strategy to build stronger loyalty. Hotels can also dive deeper into customer insights to better understand guest demographics, preferences, and engagement levels to ultimately help tailor their loyalty programs and exclusive offers more effectively.
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Mailchimp's marketing automation empowers hotels to deliver personalized guest experiences, drive bookings and revenue, build lasting guest loyalty, and operate more efficiently, making it a valuable tool for success in the hospitality industry.
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By integrating SMS with its email capabilities and leveraging its automation features, hotels can enhance guest communication, drive engagement with timely and relevant messages, and streamline their marketing operations.
Millions of users trust us with their marketing. You can too.
*Disclaimers
- 30X ROI Standard Plan: Based on all e-commerce revenue attributable to Standard plan users’ Mailchimp email campaigns from 12/1/24-11/30/25.
- Return on Investment (ROI) calculation is intended for illustrative purposes only and does not constitute a legal or financial projection of your actual performance. It is calculated by applying benchmarks derived from the aggregated performance data of Mailchimp customers to the data and information you provide. The benchmark data used in this calculator is sourced from data collected from a customer survey of global Mailchimp customers conducted by a third party on behalf of Intuit between August and September 2025 and internal aggregated performance data from Mailchimp customers from July through September 2025. Not all customers surveyed reported seeing measurable improvement with Mailchimp, and survey benchmark data represents the average improvement among those who report measurable impact. Individual results will vary based on factors outside of Mailchimp's control, including the accuracy of the information you provide, how your audience engages with your content, and general market changes. This tool is provided without warranty of any kind and all liability associated with its use is expressly disclaimed.
- No purchase of Intuit products necessary for receipt of Uber Vouchers. Government officials and public employees are not eligible for a voucher.
- #1 AI-powered email marketing platform: Based on May 2025 publicly available data on number of customers of competitors that also advertise using AI to enhance their email marketing and automation products and services.
- 9x more revenue: Based on total revenue generated from bulk emails by users’ of Marketing Automation Flows from January 2023 - January 2025. Customer Journey Builder (CJB) was rebranded to Marketing Automation Flows (MAF) effective as of June 2025. Any references to “Automation Flows” refers to the same features previously available under CJB. Features and functionality vary by plan type. For details, view Mailchimp’s various plans and pricing.
- >99% Delivery Rate for Transactional and Marketing Emails: Data reflects the delivery rate for transactional marketing emails from January 1, 2024, to December 31, 2024 and is the aggregate of all Mailchimp users across all plans.
- SMS Marketing: SMS is available as an add-on to paid plans in select countries. Application and agreement to terms is required before purchasing credits. Messages can only be delivered to contacts in the country selected. Australia messaging available only for contacts with +61 country code. SMS credits are added to your account after purchase and approval. Credits are issued monthly and unused credits expire and do not roll over. MMS only available for Standard and Premium plans sending to US and Canada contacts. Pricing varies. Click here for details.
Disclaimers
- Price comparison based on Klaviyo Email plan features and prices listed on Klaviyo.com as of 11/17/2025 at 100,000 active profiles and Mailchimp Standard plan at 100,000 contacts.
- 41X ROI on Mailchimp Investment: Based on internal Intuit Mailchimp user data (Aug 2024-July 2025). ROI reflects revenue from Mailchimp campaigns compared to a user’s specific Mailchimp plan and feature costs. Results may vary based on user business model and Shopify activity.
- 97% Higher Click Rate: Based on US users who sent both email and SMS campaigns compared to users who sent only email campaigns from 8/1/23 to 1/05/25.
- SMS Marketing: SMS is available as an add-on to paid plans in select countries. Application and agreement to terms is required before purchasing credits. Messages can only be delivered to contacts in the country selected. Australia messaging available only for contacts with +61 country code. SMS credits are added to your account after purchase and approval. Credits are issued monthly and unused credits expire and do not roll over. MMS only available for Standard and Premium plans sending to US and Canada contacts. Pricing varies. Click here for details.
- 9x Revenue: Based on total revenue generated from bulk emails by users’ of Marketing Automation Flows from January 2023 - January 2025. Marketing Automation Flows functionality varies by plan type.
- 30x ROI: Based on all e-commerce revenue attributable to paid plan users’ Mailchimp campaigns from August 2024 - August 2025. ROI calculation requires an e-commerce store that is connected to a Mailchimp account. Results vary.
- Availability of features and functionality varies by plan type. For details, please view Mailchimp's various plans and pricing.