Free and easier than ever

Personalize your marketing with powerful automations that talk to your customers just like you would. Save time so you can focus on other aspects of your business. MailChimp's marketing automation helps you stay connected to your customers every step of the way—and it's absolutely free.


Build your brand

Promote your business and grow your audience with Facebook and Instagram ad campaigns that help you reach people who're similar to your best customers.

Build your brand

Connect with your new contacts

Make a powerful first impression. Show customers, students, or volunteers everything you have to offer by setting up an onboarding series. Let people know you’re thinking about them by creating an annual ‘Happy Birthday’ email. Or, simply extend a warm welcome to new contacts.

Connect with your new contacts

Sell more stuff

Put your purchase data to work for you. Connect your e-commerce store with MailChimp to improve the shopping experience for your customers and generate more revenue.

Boost loyalty

Nurture lasting relationships by showing customers you appreciate their support. Automatically reach out to first-time shoppers to thank them for their patronage. Or, reward your top spenders with discounts triggered by their shopping behavior.

Boost loyalty

Win people back

Re-engage lapsed customers or inactive subscribers by creating a win-back email series or targeted ad campaign.

Win people back

Customize, test, repeat

With MailChimp, you can create the perfect automation for any situation. Provide educational resources to get new contacts acclimated with your organization or products. Share blog updates from your RSS feed, so your audience never misses out. Remind people to renew their membership and reward your top supporters. Or, build your own custom automations with triggers and send times that meet the unique needs of your business.

Customize, test, repeat

Create your first automation

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