Our Mailchimp integration lets Zenamu users automatically sync client data with their Mailchimp audience.
Clients are typically added to Zenamu when they make their first booking. Once they’re in the system, their contact details are automatically synced with Mailchimp. Zenamu also takes care of consent management: only clients who’ve opted in to "Receive newsletters" are added as subscribed contacts. Those who haven’t given consent are added as unsubscribed.
The integration supports two-way syncing. If a client unsubscribes from a Mailchimp campaign, that status is reflected in Zenamu via webhook. Should the client opt back in later, re-enabling the “Receive newsletters” option in Zenamu will update their Mailchimp status accordingly.
The following data is passed to Mailchimp:
- First and last name
- Email address
- Phone number (if available)
- Birthday (if available)
- Custom tags from Zenamu (e.g. client type, class category)
This seamless connection helps Zenamu users grow and communicate with their client base — without switching between platforms or managing mailing lists manually.
Support
