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FOR NON-PROFITS

Use email & SMS to drive more donations

With Mailchimp’s intuitive tools, you can adopt a multichannel approach with ease. Boost results and build lasting donor relationships that can lead to year-round giving loyalty.*

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With a 99% average email deliverability rate, you can trust that your marketing is reaching supporters year-round.

A woman with curly hair wearing a pink button-up shirt is sitting at a desk in a bright, modern studio. She is talking on a yellow phone while working on a laptop. Behind her are shelves with colorful fabric rolls, organized boxes, bottles, and plants, suggesting a creative or small business workspace.

See how Mailchimp makes a difference with a live demo

The best way to find out what Mailchimp can do for your non-profit is to see it in action. We can’t wait to show you what the platform is capable of.

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Email & SMS marketing that work together in harmony

Mailchimp customers in the US see up to 16.5x ROI after launching their first SMS campaigns.* Learn more about the difference SMS makes at our latest fireside chat.

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The Revenue Blueprint, a Mailchimp report: Strategies for performance-obsessed marketers. Based on a commissioned survey conducted by Ipsos.

Hear from the experts on community engagement

The Revenue Blueprint is a comprehensive study of 2,000+ top performers — and it’s your guide to amplifying your impact with the latest high-performance marketing strategies.

Read The Revenue Blueprint

Discover tactics and technologies to become a force for growth.

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*Disclaimers

  1. Create effective marketing campaigns in minutes: Functionality (beta) available to certain users with Premium, Standard and Legacy plans in select countries in English only.
  2. Get up to 9x more revenue with marketing automation flows: Customer Journey Builder (CJB) was rebranded to Marketing Automation Flows (MAF) effective as of June 10, 2025. Any references to “Automation Flows” refers to the same features previously available under CJB. Rest assured that the functionality and features you have come to know and rely on in CJB remain the same in MAF, which continues to be available on paid plans.
  3. 16.5x SMS ROI: Based on U.S. SMS users’ e-commerce revenue attributable to first SMS campaign launch during September 2023 through April 2024. ROI calculation requires an e-commerce store that is connected to a Mailchimp account.
  4. SMS Marketing: SMS is available as an add-on to paid plans in select countries. Application and agreement to terms is required before purchasing credits. Messages can only be delivered to contacts in the country selected. Australia messaging available only for contacts with +61 country code. SMS credits are added to your account after purchase and approval. Credits are issued monthly and unused credits expire and do not roll over. MMS only available for Standard and Premium plans sending to US and Canada contacts. Pricing varies. Click here for details.

Availability of features and functionality varies by plan type. For details, view plans and pricing.