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Beginner's Guide to Starting a Rewards Program

A customer rewards program can boost your profits and raise your customers’ satisfaction. Here’s what you need to know and loyalty programs.

How a Beloved Restaurant Group Drives Revenue and Customer Loyalty With E-Commerce

Using automations, segmentation, and Mailchimp’s Shopify integration, Gruppo Terroni grows online sales through meaningful engagement.

Why Do Emails Bounce—And How to Improve Deliverability

Why do emails bounce? Learn exactly what causes email delivery failures and how to implement strategies to reduce bounce rates in your marketing campaigns.

Exploring Data Storage: An Essential Guide for Business Decision-Makers

Navigate the world of data storage with confidence. Gain insights and strategies in this essential guide for business decision-makers.

What Are Trigger Emails And How To Leverage Them In Email Marketing

Learn how to use triggered emails for your marketing campaigns. See how automated welcome or abandoned cart emails can boost business.

Blogging 101: Starting a Blog for Your Brand

Don’t underestimate the power of starting a blog for your business. Here’s everything you need to know from choosing a platform to monetizing your content.

SMS Opt-Out Language Tips: Make It Easy for Your Customers

Discover how to craft effective SMS opt-out language that respects user preferences while maintaining compliance with regulations.

Real Talk: Effective SMS Customer Engagement Strategies

Do you feel like your marketing messages are getting lost in the noise? Discover SMS customer engagement strategies that turn a simple text into a conversation.

How and Why Entrepreneurs Should Research Market Demand

Market Demand Curve: What Is It and How Does It Help Demand Forecasting?https://mailchimp.com/resources/research-market-demand/

Quick Start Guide to Omnichannel Customer Engagement

Creating strong omnichannel customer engagement is easier than you might think. Here’s how to get started.

How to Make a PowerPoint That Will Wow Your Clients

Want to make a strong impression during your next meeting? Learn how to create an effective PowerPoint presentation that will win your clients over.

Key Account Management (KAM): Strategies for Building Strong Relationships

Learn how key account management can strengthen your most valuable client relationships and create new business growth opportunities.