What is a Boilerplate and How to Write One
Refine your boilerplate for maximum impact. Elevate communication with expert insights on creating concise, effective content that leaves a lasting impression.
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Blogging for Local Search Results
Your blog is one of the key elements of your local search strategy. Here’s how to create and optimize blog posts to stand out to stand out in search results.
All About On-Page Search Engine Optimization
Generate more traffic and higher rankings by learning on-page optimization strategies such as keyword-driven URLs, title tags, meta descriptions, and more
Alt Text
Learn about alt text and its importance in web accessibility.
Google My Business
A free service that lets you provide more detail about your business when it appears in search. Beyond a URL and description, you can add photos, videos, telephone numbers, business hours, a delivery area, and links to reservation services.
What is Content Marketing?
Content marketing is the development and distribution of relevant, useful content to current and potential customers. When it’s done right, this content conveys expertise and makes it clear that a company values the people to whom it sells.
Manage Your Website in Mailchimp
Once you've created a website, grow your home on the web to include more web pages and content.
Create Your Website in Mailchimp
Learn how to create, publish, and edit a website in Mailchimp.
Strong, Swift, and Smart: The Elements of Elkfox
Elkfox's mission for its clients is to “make things that look good, feel good, and work as they should.” Here's how they use Mailchimp and Shopify to do just that.
Winning the Moment: ZMOT Strategies for Marketing
Learn what ZMOT marketing is and how it can help your business stay ahead of the competition.
YouTube and Video Marketing Tips for Small Businesses
How to set up a YouTube channel for your business and start creating effective marketing videos.
What Is Web Hosting and How to Choose the Right Web Host
For small businesses, finding a good web hosting service is critical. Here’s what you need to know to find the best web hosting provider for you.