Gross Rating Points
Learn all about Gross Rating Points (GRPs) and how they are used in advertising. Understand the importance of GRPs in measuring audience reach and engagement.
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About the General Data Protection Regulation
The GDPR regulates how organizations process the personal data of EU citizens, including organizations located outside of the EU.
On Choosing Clients and Making E-Commerce Beautiful
Developer Natasha Murphy and designer Lexi Stout share their thoughts on e-commerce, email marketing, and Atlanta's creative community.
New Mailchimp Tools to Help with the GDPR
Our General Counsel explains what GDPR means for your business and highlights the steps we’re taking to help you prepare.
AI Chatbots: Smarter Conversations, Better Customer Experience
Discover how AI chatbots improve customer experience, reduce costs, and boost efficiency. Learn how they work and how to build one in 8 simple steps.
Hire a helping hand
Need help connecting an integration or creating a custom project for your business? Find a Mailchimp Expert with the appropriate skills.
Manage customer relationships from the palm of your hand
Access our Marketing CRM tools from your mobile device and never miss an opportunity to connect.
Is your business ready to win peak season?
The best time to perfect your marketing strategy before the holidays is right now. Mailchimp’s unified platform brings email & SMS together. You can see the results yourself.
What Are Marketing Channels?
A marketing channel is the type of medium used to advertise your company. Learn how to choose the right marketing channel for your business here.
Voice & Tone
Every brand has a personality. Learn to how find your voice—and strike the right tone with customers.
Voice and Tone for Email
Here are a few tips to help you show off your personality and strike the right tone in your campaigns.
The Difference Between Vibrance and Saturation
Are you ready to make a difference in the photos in your email campaigns? Learn how to use vibrance and saturation the right way.