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Transactional Email Examples and Best Practices

See transactional email examples and tips that can help boost customer engagement and strengthen brand trust.

How to Prepare Your Marketing Strategy for a Potential TikTok Ban

Stay ahead of a potential TikTok ban with smart marketing strategy preparation. Learn essential steps and alternative platforms to ensure your brand's success.

From ASAP to FYI: Using Text Abbreviations Effectively in Business Communication

Learn how businesses can use text abbreviations to save time, reduce costs, and connect with audiences—without risking clarity or professionalism.

Using Technical Writing to Simplify Complex Information

Explore the definition of technical writing and some tips for using this important skill to make complex information understandable.

Maximize Your Time and Resources with Task Automation

Learn how task automation can help improve your time management and streamline business processes.

Targeted Marketing: Reach Your Ideal Audience Every Time

Targeted marketing allows you to implement effective campaigns personalized to specific audiences. Learn more about targeted marketing in this guide.

Mastering SUMIF in Google Sheets

Unlock the full potential of Google Sheets with our comprehensive guide to mastering SUMIF. Learn how to efficiently analyze and summarize data with this function.

Subject Matter Experts: How Marketers Can Leverage SMEs

A subject matter expert (SME) can boost your marketing credibility and add value to your content. Here’s how to find and leverage SMEs for your campaigns.

How Steel City Collectibles Became a Leader in Sports Memorabilia

The sports collectibles retailer uses Mailchimp’s tools to help them build connections with their audience.

How to Develop a Startup Marketing Strategy

Develop a marketing plan to boost the visibility of your startup business, establish a digital marketing presence through strategic positioning and promote your business.

How to Start an Online Boutique in 11 Steps

Starting an online boutique from the ground up can be intimidating, especially if you don’t know where to start. Read on to learn how to start your own online store.

Thriving Solo: Strategies for the Modern Solopreneur

Elevate your solopreneur journey with proven strategies. Achieve success and balance as a modern solopreneur.