Energy Management vs. Time Management: Why Energy Should Come First
Coping with workplace stress? Learn how to manage your work around your energy levels, not your time, using these energy management tips for agencies and freelancers.
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Holiday Shopping Has Changed – Here’s What You Need to Know
Learn the seven distinct phases, and seven kinds of shoppers, reshaping the holiday season.
How to Use Value-Based Segmentation to Drive Business Growth
Learn about value-based segmentation, including what it is and how to use it to your advantage. Get tips to create your segmentation strategy.
Marketing Automation Tools to Save Your Business Time
Learn how Mailchimp’s marketing automation tools can improve marketing efforts as well as save time by taking repetitive tasks off your plate.
The Zero-Party Data Advantage: Tailored Marketing Solutions
Want to ensure your marketing efforts are both effective and respectful of your audience’s privacy? Explore how zero-party data offers a win-win solution.
How to Write Effective SMS Messages (With Examples)
Learn how to write SMS marketing copy that can convert potential customers to paying customers, and leads to sales.
Write a Successful Small Business Plan in 7 Steps
2 Mailchimp Partners on opposite sides of the globe offer their advice.
Workplace Boundaries: Know Your Limits
Are you ready to achieve a healthy work-life balance? Learn the secrets to setting clear workplace boundaries to protect your personal time and reduce stress.
How to Write an Effective Winback Email
Want to prevent your loyal customers from leaving? A winback email may convince them to stay. Learn how to write an effective winback email here.
Why Social Is Not a Substitute for a Website
Social media creates visibility, but a professional website builds relationships—and conversions.
How to Use AI in Marketing Campaigns
Learn about AI marketing tools and how to take advantage of AI for your business.
What’s a Domain Name? How To Choose the Right One for Your Business
Learn how to choose the right domain name for your business and start using it with your Mailchimp emails and landing pages.