The 6 Best Adobe Illustrator Free Alternatives
It’s no secret that Adobe Illustrator is a powerful software, but is it worth its price tag? Check out these Adobe Illustrator free alternatives before making the investment.
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6 Ways to Add Testimonials to Your Website—And Why You Need Them
Customers trust the opinions of others, that’s what you need testimonials to add to your website. Learn the ins and outs of displaying customer reviews.
A/B/n Testing: The Secret to Boosting User Engagement
Ever feel like you’re missing something with A/B tests? A/B/n testing opens up many more possibilities, letting you play with multiple variables at once.
What is Product Differentiation?
Product differentiation is 1 of the keys to small business success. Here’s what you need to know.
Personalized Marketing
The practice of using analytics to make advertising messages and product experiences feel unique to each customer. Personalized marketing is much more than just inserting the customer name into the same marketing email that goes to all of your customers.
Marketing Automation
A process that enables technology to take over repetitive marketing tasks from people, freeing people to focus on strategy. Technology can automate scheduled email sends and social site postings.
Email Automation
The use of predefined rules to trigger email messages based on specific actions customers take—or don’t take.
Display Ads
A type of online advertisement that combines text, images, and a URL that links to a website where a customer can learn more about or buy products. These ads can be static with an image or animated with multiple images, video, or changing text.
Classified Advertising
Discover the benefits of classified advertising—cost-effective & targeted promotion through newspapers, online marketplaces & classified ad sites.
How MovingWaldo used Mailchimp and QuickBooks to grow revenue and optimize messaging
With a mix of analytics, A/B testing, and Mailchimp’s QuickBooks integration, MovingWaldo helps relieve the stress of moving homes.
Buying In: Build Better Sales with Email
Heral Patel shares tips and tricks on what works for his agency's clients, what doesn’t, and why the most important factor in selling online may be trust.
E-commerce Stores > Promo Rules | Mailchimp Marketing API Reference
Promo Rules help you create promo codes for your campaigns. Promo Rules define generic information about promo codes like expiration time, start time, amount of discount being offered etc. For a given promo rule you can define if it's a percentage discount or a fixed amount and if it applies for the order as a whole or if it's per item or free shipping. You can then create promo codes for this price rule. Promo codes contain the actual code that is applied at checkout along with some other information. Price Rules have one to many relationship with promo codes.