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7 Benefits of Using CRM Software

Learn how customer relationship management tools can help you grow your business.

Basic Ecommerce Metrics Every Business Owner Should Track

As a business owner, it's overwhelming to keep track of all the data your website is collecting. Here’s a guide to the top ecommerce metrics you should always keep an eye on.

How to Write an Effective Appointment Reminder Email

Learn how to write effective appointment reminder emails that reduce no-shows, improve attendance, and more.

How To Get More Brand Traffic on Your Website

Search, social, email, and more ideas for driving visitors to your website.

4 Simple Steps to Turn Audience Data into Campaigns That Drive Engagement

How to use Mailchimp to collect, organize, and understand your audience data—then use it to market smarter.

3 Top Tips for Email Content and Design

Learn how to convey your message and get clicks.

Landing Page

Learn what a landing page is, its purpose, and how it helps drive conversions with focused content and clear calls-to-action.

How Kaylin + Kaylin Pickles Increased Engagement by Switching to Mailchimp

The specialty pickle company wasn’t getting what they needed from Klaviyo, and with the help of Mailchimp strategic support, they achieved audience growth and higher engagement.

Marketing Shelfie—Giving Edition

Our list of top marketing reads with a special focus on generosity and professional giving.

How To Build Client Relationships

5 keys to growing a loyal client base

Energy Management vs. Time Management: Why Energy Should Come First

Coping with workplace stress? Learn how to manage your work around your energy levels, not your time, using these energy management tips for agencies and freelancers.

Crafting Better Automated Emails

Vital Agency shares some insights on the importance of being open to trying new things and how to stray from convention when working with clients.