Affinity Marketing: The Art of Building Connections
Master the art of affinity marketing and build strong connections with your audience.
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Top Advertising Metrics to Track for Better Campaign Performance
From impressions to conversions, track the advertising metrics that matter most for better campaign outcomes.
Compare Marketing Plans
Needs change as businesses grow. Our flexible plans help you market smarter from day one.
YouTube Advertising Guide for Beginners
This guide will teach you everything you need to know to get started with YouTube Advertising. Learn about YouTube ad types, and how to launch and optimize YouTube ads.
Extensible Markup Language (XML)
Unlock the power of XML with our comprehensive guide. Learn the basics of Extensible Markup Language, its uses & benefits in modern tech.
SMS Marketing
Discover the power of SMS marketing for small and large businesses. Learn what SMS marketing is and how it can boost your brand's success.
Personalized Marketing
The practice of using analytics to make advertising messages and product experiences feel unique to each customer. Personalized marketing is much more than just inserting the customer name into the same marketing email that goes to all of your customers.
Integrated Marketing
The practice of aligning all marketing tactics to the same core messaging for a consistent customer experience with your brand.
Email Marketing: Everything you need to know
Understand the benefits of email marketing and how to craft messages that boost conversions, retention, and long-term customer loyalty.
Direct Marketing
Direct Marketing refers to the promotion of products or services directly to the target audience through various marketing channels. Learn more about this advertising strategy.
Digital Marketing
Any marketing that uses electronic devices to convey promotional messaging and measure its impact. In practice, digital marketing typically refers to marketing campaigns that appear on a computer, phone, tablet, or other device.
Classified Advertising
Discover the benefits of classified advertising—cost-effective & targeted promotion through newspapers, online marketplaces & classified ad sites.