Understanding Your Company's Attrition Rate: The Cost of Employee Turnover
Learn about employee attrition rate, how to calculate it, and steps you can take to decrease turnover and boost your organization's efficiency.
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Using Segmentation to Improve Click Rate and Increase Sales
Mailchimp’s list segmentation is a powerful tool that allows campaigns to be sent to targeted segments of subscribers.
What’s a Good SMS Conversion Rate?
Learn how to evaluate your SMS campaign performance and apply tactics that turn more messages into customer actions.
Transparency and Simplicity: How Flat Rate Pricing Enhances Business Relationships
Is flat rate pricing the right pricing strategy for you? Read on to learn more about setting flat fees, including the benefits and limitations.
Capturing Customer Interest: Enhancing Capture Rate for Effective Marketing Campaigns
Learn the importance of capture rate in boosting marketing campaigns and how to improve your capture rates to convert more leads into customers.
Unlocking Attention: Optimize Your SMS Open Rate
Maximize small and large business success with our guide on optimizing SMS open rates. Learn strategies to enhance your SMS open rate today.
How to Improve Your Email Unsubscribe Rate
Unsubscribe rate is only one of the KPIs all email marketers should be tracking. Learn how to lower your unsubscribe rate and boost conversions.
How to Measure and Improve Your Activation Rate
Understand activation rate and its impact on user engagement. Find out how to track and optimize it for better conversions and results.
How to Calculate and Improve Your Acquisition Rate
Learn to calculate your acquisition rate and explore expert strategies to attract more customers.
15 Ways to Improve Your Email Click Through Rate (CTR)
You're not alone when it comes to wanting to improve your email click-through rate. Learn how to boost your email CTR with these ideas.
How Jopwell Tripled Their Email Volume and Maintained an Open Rate of 30%
The diversity hiring service uses Mailchimp’s Marketing CRM and data insights to get a holistic view of their candidates and clients.
What Affects SMS Deliverability and How to Fix It
Explore common SMS deliverability issues and learn ways to fix them. Get troubleshooting tips and best practices to improve your SMS deliverability rate.