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10 AI Writing Tools Everyone Should Know About

AI writing assistants are powerful tools that help businesses throughout the content creation process. Evaluate these writing tools that might fit your needs.

Top Advertising Metrics to Track for Better Campaign Performance

From impressions to conversions, track the advertising metrics that matter most for better campaign outcomes.

The 6 Best Adobe Illustrator Free Alternatives

It’s no secret that Adobe Illustrator is a powerful software, but is it worth its price tag? Check out these Adobe Illustrator free alternatives before making the investment.

Abandoned Cart SMS Tips to Win Back More Customers

Recover lost sales with abandoned cart SMS—learn how to craft timely, persuasive messages that bring customers back.

4 Simple Steps to Turn Audience Data into Campaigns That Drive Engagement

How to use Mailchimp to collect, organize, and understand your audience data—then use it to market smarter.

Cultivating Equity with Mailchimp Community College

In a company that’s growing so quickly, we need solutions that scale beyond individual requests. And we need a system for employees keen on community engagement to approach organizations with more confidence.

How NVISION Helped a Nonprofit Drive Donor Engagement

With expert help and a segmentation strategy, this foundation grew their Giving Tuesday donations by 75%.

Customer Journeys and Landing Pages Drive Engagement

Gear Patrol developed the Library of Pursuits to teach new skills through a series of automated emails.

How Canva Newsroom Uses Mailchimp to Shape its Content

The Newsroom team uses segmentation, data, tools, and forms to understand and engage their audience.

Whiteboarding a Better World: A Case Study

How Chattanooga-based firm Whiteboard helped Preemptive Love Coalition update their digital strategy and attract new donors.

Marketing Shelfie—Partner edition

For this special edition shelfie, we asked our partners to share their favorite marketing reads, full of industry tips and advice, to help you prep for another amazing year.

How Essence of Email Increased One Company’s Email Marketing Revenue by 1076%

When an online store wanted to get more out of their email marketing, Essence of Email saw an opportunity to implement behavioral flows, list acquisition efforts, and conversion rate best practices. Here’s how they did it.