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Content Creation Tools to Make Marketing Easy
See how Mailchimp’s content creation tools can automate your process for creating emails, social posts and more.
Audience Segmentation Tools for Advanced Marketing Campaigns
See how Mailchimp’s audience management tools can help you create audience and customer segments for better marketing campaigns.
How to Use AI in Marketing Campaigns
Learn about AI marketing tools and how to take advantage of AI for your business.
When to Use GIFs in Marketing Emails
Learning how to utilize GIFs in emails can bolster your email marketing campaigns. Read this to better understand when to use GIFs in marketing emails.
Understanding Contextual Targeting in Digital Advertising
Learn more about contextual advertising and behavioral targeting to better leverage these strategies for your business's advertising strategy.
Why Small Businesses Should Start Marketing on Day One
We surveyed more than 500 entrepreneurs about starting a business—and what they'd do differently next time. Here's what you need to know.
How Hotels Can Use SMS Marketing Effectively
Learn effective ways to use SMS marketing to engage guests and drive repeat stays at your hotel.
Ecommerce Trend Forecasting with Secondary Market Research
Use secondary market research to predict ecommerce trends and make data-driven business strategies.
Price Skimming: Maximizing Profits and Market Positioning for Businesses
Discover how price skimming can boost profits and strengthen your market position. Learn effective strategies to optimize pricing and gain a competitive edge.
Leverage Persuasive Writing in Your Marketing Strategy
Drive engagement with these persuasive writing techniques for your next marketing campaign.
Opt‑in Email Strategies Every Marketer Should Know
Opt-in emails are a great way to build a mailing list, but there are some important points to know first. Use this guide to learn all about opt-in email marketing strategies.