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How To Find The Right Email Cadence For Your Business

Increase subscriber engagement with the optimal email cadence for your business. Here’s how to workshop and find the email frequency that works best for you.

What Is Dynamic Email Content And How It Can Spice Up Your Marketing Campaigns

Optimize your email marketing campaigns with dynamic email content. Gain a better understanding of subscriber preferences and boost engagement.

What is a Composite Photo and How to Create One

Composites are also used everywhere today–but why? Understand the pros and cons of composite photos and learn how to create one yourself.

Turn New Customers into Regulars with These 4 Automated Campaigns

A few easy ways to use automations to keep your customers coming back.

Tips from Our E-Commerce Users for National Small Business Week

To honor National Small Business Week, we highlighted some tips from our very own e-commerce experts: our customers.

Subject Matter Experts: How Marketers Can Leverage SMEs

A subject matter expert (SME) can boost your marketing credibility and add value to your content. Here’s how to find and leverage SMEs for your campaigns.

What Is an STP Marketing Model?

Develop an effective marketing campaign with segmentation, targeting, and positioning.

How to Develop a Startup Marketing Strategy

Develop a marketing plan to boost the visibility of your startup business, establish a digital marketing presence through strategic positioning and promote your business.

How to Start Your Own Business in 10 Steps

If you’re interested in learning how to start your own business, read this in-depth guide from Mailchimp to get started.

SMS Frequency Guidelines: What’s Too Much?

How many texts are too many? Discover SMS frequency best practices to stay helpful, not spammy.

Small Business Hacks: 8 Tips We Trust

To celebrate National Small Business Week, we pulled some compelling research stats and tips that can help you have a successful year.

How Your Business Can Sell Its Services Online

Have a business that provides services? Here’s a guide for selling those services, with everything from finding your customers to keeping their business.