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What Is an Attribution Model?

A marketing attribution model determines how credit is assigned to marketing channels for conversions and can help you allocate resources more effectively.

How To Use Storyboards for Your Business

Storyboards can help you plan a marketing video for your business. You can also use them for a variety of different business endeavors. Learn how to make them.

What is User-Generated Content and How Can it Help Your Business?

Learn about user-generated content, how it can build your brand and how to use it in your business's marketing strategy.

Technical Documentation for Workflow Efficiency and User Satisfaction

Learn how to create clear, effective technical documentation that simplifies complex processes, improves user experience, boosts productivity, and enhances marketing.

Use Story Arcs to Build Campaigns That Convert

Story arcs can enhance your marketing by driving engagement and conversions. Learn how to use story arcs to your advantage.

SMS Short Codes: What They Are and Why Your Business Needs Them

Learn what SMS short codes are and how they can be used to maximize your company’s marketing efforts.

SMS Keywords: The Shortcut to Customer Connection

Real-time customer interaction begins with SMS keywords. Explore methods to develop, implement, and analyze keyword performance in your marketing campaigns.

SMS Compliance Made Easy: Tips for Business Owners

Learn how to stay compliant with SMS marketing regulations and avoid costly fines. Our easy tips will help business owners maintain SMS compliance.

Sell Books Online

Learn how to sell books online with key tips and strategies. From establishing an online presence to marketing strategies, this comprehensive guide can teach you what you need to achieve your business goals.

The Power of Product Positioning Maps: How to Outsmart Your Competitors

Discover the power of Product Positioning Maps and learn how to outsmart your competitors and dominate your market.

Product Classification Strategies for Small Business Owners

Learn how product classification can benefit your small business. Our guide covers effective strategies to help streamline your operations and improve your marketing efforts.

A Quick Guide to Creating HTML Emails

HTML may seem like an intimidating aspect of email marketing, but it doesn’t have to be. Learn how to hone your HTML skills to improve your marketing emails.