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Boost Holiday Sales With Our 5-Point Marketing Checklist

People come ready to buy on Black Friday and Cyber Monday, and they do most of their shopping online. Is your store ready for that kind of traffic?

Do You Want The Best Blog Design? Follow These Tips

A blog should be at the heart of every company’s website. Learn how to design the best blog to build your customers’ trust.

3 Essential Pre-Built Segments for Your E-Commerce Business

Connect your store to Mailchimp and access pre-built segments based on your customers shopping behavior. Send them personalized content and watch your sales increase.

What We Learned From Tony Hawk About Authenticity

As an athlete, he's a 12-time world champion and a 16-time X Games medalist. But the road to the top wasn’t easy.

A Look at The Mothership’s First Year

Diversity is at the heart of Mailchimp’s business. Our customers are all over the globe and represent a multitude of cultures and experiences.

What is Performance Marketing? A Complete Guide

Find out what is performance marketing, from its basics to the KPIs you should be tracking in this performance marketing guide.

Understanding Needs-Based Segmentation in Marketing

Needs-based segmentation is an effective way to create customer segments and improve your targeting. Learn how you can use it.

Marketing to Gen Z vs. Millennials: Key Differences

Millennials and Gen Z may seem similar, but don't underestimate their difference in your marketing efforts. Learn how to target both generations.

How to Vlog: 22 Tips to Get Started

Want to learn how to vlog? Review this guide and learn all the best tips and tricks to help you get started.

How Our New Dashboard Makes Your Data Actionable

Customers tell us they need easy access to their most important metrics and trends—along with ideas for turning those numbers into smarter marketing decisions. Using these needs as guideposts, we redesigned the Mailchimp dashboard.

Featured Integrations: September 2017

This month, we’re highlighting 3 new e-commerce integrations to help you to connect your store and start putting your purchase data to work.

Customer Journeys and Landing Pages Drive Engagement

Gear Patrol developed the Library of Pursuits to teach new skills through a series of automated emails.