Understanding Needs-Based Segmentation in Marketing
Needs-based segmentation is an effective way to create customer segments and improve your targeting. Learn how you can use it.
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Marketing to Gen Z vs. Millennials: Key Differences
Millennials and Gen Z may seem similar, but don't underestimate their difference in your marketing efforts. Learn how to target both generations.
How to Vlog: 22 Tips to Get Started
Want to learn how to vlog? Review this guide and learn all the best tips and tricks to help you get started.
How Our New Dashboard Makes Your Data Actionable
Customers tell us they need easy access to their most important metrics and trends—along with ideas for turning those numbers into smarter marketing decisions. Using these needs as guideposts, we redesigned the Mailchimp dashboard.
Customer Journeys and Landing Pages Drive Engagement
Gear Patrol developed the Library of Pursuits to teach new skills through a series of automated emails.
The 3 Secrets Behind this Record Label's Impressive Open Rates
The record club isn’t Secretly Store’s main business. But it's a decision that’s led to astronomical open rates that hover around 75% (and higher) for every newsletter.
Text Messaging and Privacy Laws: What Business Owners Need to Know
Discover how text messaging can impact your business and why it’s important to adhere to text messaging privacy laws.
Team Building Activities to Improve Dynamics
Enhance team dynamics with engaging team building activities. Learn strategies to foster collaboration, communication, and productivity.
SMS Quiet Hours: Why Timing Matters in Marketing
Learn how implementing SMS quiet hours shows respect for your audience and improves campaign performance.
Six Thinking Hats: A Path to Balanced Decisions
Need a new strategy for business decisions? Explore how the Six Thinking Hats can transform your approach and bring balance to the decision-making process.
25 Proven Ways to Make Money Online
Discover effective strategies to earn money online. Learn, implement, and thrive in the digital economy.
How to get subscribers on YouTube
Want to grow your channel but you’re not sure how to get subscribers on YouTube? Explore this guide for tips on optimizing your channel and growing your audience.