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From Data to Action: How Predictive Models Can Help You Stay Ahead

Discover the power of predictive models in business and learn how they can give you a competitive edge. Stay ahead of the game with data-driven insights.

Switching From the Position-Based Attribution Model

Ready to break free from the limitations of the position-based attribution model? Let’s explore what’s next in the interesting world of marketing analytics.

Secrets of a Top-Selling Independent Music Venue

How The Orange Peel’s eclectic audience helps keep the music playing, both inside the iconic club and at their outdoor outpost.

How to Optimize Your Website for Mobile Page Speed

Improve website speed on mobile to reduce bounce rates and boost conversions. Learn essential tips for faster, smoother mobile experiences.

One Audience or Several? How to Organize Your Contacts to Optimize Your Marketing

See the benefits—and exceptions—to using a one-audience approach in Mailchimp.

New Year, New Goals: 10 Resolutions Mailchimp Can Help You Keep

It’s great to set big goals, but you need to define concrete steps that’ll help you reach them.

Epic Ideas for Your New Year’s Marketing Campaigns

The post-holiday sales slump stops here. Explore top-notch New Year’s marketing campaigns that keep your brand thriving through the January slowdown and beyond.

New Product Development: From Idea to Market Success

Want to excel at new product development? Discover strategies for development, testing, and launch to transform brilliant product ideas into market winners.

What You Need to Know About Minimum Viable Product (MVP)

A minimum viable product (MVP) can be a useful step in product development. Why do businesses develop MVPs? Learn whether an MVP is right for your company.

Ten Steps to Crafting an Engaging Memorial Day Email

Memorial Day is one of the busiest shopping days of the year. Here’s how to create a memorable and respectful email campaign to drive sales.

When to Use Videos in an Email Marketing Campaign

Embedding videos in your marketing campaigns can be a highly engaging strategy. Learn more about using video in your email marketing campaigns.

What is Telegram? How This App Can Make Your Team More Productive

Want to improve communication between your employees and work teams? Telegram might be the perfect texting app for you and your staff. Learn how it works.