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Strategies for Setting Consulting Fees & Pricing Your Expertise

There are various strategies for pricing consulting fees. Learn about different pricing models here and how to set the right fees for your business here.

Colors for Marketing: How to Pick the Right Colors for Your Brand

Every color evokes a different kind of emotion. Learn how to use color in your marketing strategy to influence customers and strengthen your brand.

Blogging for Local Search Results

Your blog is one of the key elements of your local search strategy. Here’s how to create and optimize blog posts to stand out to stand out in search results.

Mailchimp’s Forward Project Invests $750,000 in Atlanta Social Entrepreneurs

We’re investing in the unrestricted growth of 15 Atlanta-based for-profit and not-for-profit organizations over the next three years.

Tips From a Marathon Runner on Building a Business With Endurance

Like training for a long-distance race, marketing needs a methodical approach with an emphasis on focus.

Deliverability for Your Clients

We discuss the things that you (and your clients) can do to make sure your emails reach subscriber’s inboxes.

Deliverability for Agencies

It's more than just a buzzword, it’s a way to measure the success at which an email marketer gets a campaign into subscribers’ inboxes.

Advice for Getting Your Marketing Business Through Tough Times, from People Who’ve Lived It

Three entrepreneurs share how they’ve survived a crisis in the past, and give advice for making it through this one.

10 Tips for Writing Compelling Email Copy

Struggling to write email copy that gets results? Discover 10 expert tips to craft compelling emails that engage readers and drive conversions.

Affiliate Marketing for E-commerce Businesses

Learn what affiliate marketing is, how it works, and if it's right for you.

Best Practices for Video Accessibility

Discover essential best practices for video accessibility to ensure your content is inclusive, engaging, and compliant with accessibility standards.

SEO Guide for E-commerce Websites

Drive more traffic to your e-commerce site and get more sales with these tips. Learn how to use keywords wisely and optimize content across devices.