6 Ways to Add Testimonials to Your Website—And Why You Need Them
Customers trust the opinions of others, that’s what you need testimonials to add to your website. Learn the ins and outs of displaying customer reviews.
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Top Ad Placement Tactics to Maximize Your Reach
Explore top ad placement tactics to optimize your campaigns. Increase your reach, engage the right audience, and maximize your ad performance.
How Active Voice Improves Your Marketing Messaging
Improve your brand messaging with an active voice. Discover how it enhances clarity, drives action, and outperforms passive voice in marketing.
7 Ways to Grow Your Audience
New tactics and channels can help your business expand its reach
5 Key Dates for Your Holiday Marketing Plan
Boost your sales with this handy calendar and our holiday marketing tips.
Ad Network
Get a clear understanding of ad networks and learn how they work to connect businesses with their target audience through online advertising.
Gross Rating Points
Learn all about Gross Rating Points (GRPs) and how they are used in advertising. Understand the importance of GRPs in measuring audience reach and engagement.
Digital Marketing
Any marketing that uses electronic devices to convey promotional messaging and measure its impact. In practice, digital marketing typically refers to marketing campaigns that appear on a computer, phone, tablet, or other device.
Classified Advertising
Discover the benefits of classified advertising—cost-effective & targeted promotion through newspapers, online marketplaces & classified ad sites.
Ad Copy
Understand the power of ad copy and how to optimize your advertising copywriting strategy in this guide.
Limitations of HTML Email
Coding an HTML email isn't much different from coding a website was back in the late '90s. Learn about the limits of email and how to work around them.
Digital Asset Management for Marketing
Design and manage your creative assets directly in Mailchimp, then reuse them across all of your marketing channels.