Media Spend Optimization: Driving Results and Efficiency
Learn how to optimize your media spend to improve your digital advertising campaigns and drive results for your business.
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What is Media Mix Modeling and How to Use It Effectively
Want better marketing results? Learn how media mix modeling analyzes performance and improves ad spend efficiency.
How the Museum of Contemporary Art Denver Boosted Their Email Performance
MCA Denver uses Mailchimp’s premium email templates and integrations to simplify their marketing.
Integrate QuickBooks with Mailchimp to Maximize Sales Potential
5 ways customer insights, segmentation, and automation help you power your marketing and grow your business.
How To Create Campaigns that Resonate
Boost engagement with personalization and marketing segmentation.
The Art of Sensitive Selling
How to market your small business during a crisis.
How to Integrate Mailchimp with Your WordPress Site Seamlessly
Effortlessly integrate Mailchimp with your WordPress site to enhance your email marketing strategy and grow your business. Learn how to get started.
The Long and the Short of Email and SMS
Learn why brand and performance marketing are equally critical to your strategy in 2025 – and how to achieve the perfect balance with email and SMS.
How to Get Listed in Local Business Directories
Increase your online visibility by getting your business listed in local business directories. Learn how to optimize your business listing and succeed in the digital marketplace.
How to Generate Leads on LinkedIn
Marketers often overlook LinkedIn, but the thriving social network is an excellent marketing channel. Learn how you can use LinkedIn to generate leads.
How to Use Limited-Time Offers to Drive Sales
Use limited-time offers in your digital marketing to boost sales, increase website visitors, and improve customer loyalty.
Avoiding Leading Questions in Customer Surveys
Want more honest survey responses? Learn how to avoid leading questions and get the answers you truly need to improve your marketing approach.