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Making Websites Come Alive With WM.Digital

WM.Digital helps online businesses look and feel like modern vanguards instead of relics of the past. Here’s how they led the way for one Miami-based handmade jewelry shop.

Expert Advice for Agency Financial Survival (and, Eventually, Revival) During Instability

Three experts share their advice for making it through instability and making it past the “now what?” stage toward rebuilding.

The Fine Art of Digging Deep: How Good Research Drives Success

Since the launch of Mailchimp’s new Facebook Ad Campaigns, we’ve gotten a lot of great feedback from our clients. Its success is owed, in large part, to the deep digging done by our research team.

Advice for Getting Your Marketing Business Through Tough Times, from People Who’ve Lived It

Three entrepreneurs share how they’ve survived a crisis in the past, and give advice for making it through this one.

Branding Your Online Business

Branding sets your business apart from competitors. Learn what it is, what goes into it, and how to do it.

What Is an STP Marketing Model?

Develop an effective marketing campaign with segmentation, targeting, and positioning.

SMS Winback: Crafting Your Customer’s Return Journey

SMS winback campaigns make customer retention easy. With a few well-timed texts, you can bring inactive customers back to your brand.

How to Get New Clients: 10 Innovative Strategies for Sustainable Growth

Define your audience, optimize for searches, and grow your customer base through innovative strategies that attract new clients and foster sustainable growth.

Top Customer Service Email Mistakes and How to Fix Them

Make every customer service email count by avoiding tone, timing, and clarity mistakes that hurt your brand.

Optimizing B2C Sales

Learn about business-to-consumer (B2C) sales, the benefits of this business model, and how to make the most of your B2C sales efforts.

What Is Allowlisting and Why It’s Important for Email Success

Learn how email allowlisting helps your business reach inboxes and build trust with subscribers.

At Mailchimp HQ, Happiness is Serious Business

Making opportunities for everyone here at Mailchimp to cut loose, feel appreciated, and use their talents to help make Atlanta great is just another way we invest in people.