Six Thinking Hats: A Path to Balanced Decisions
Need a new strategy for business decisions? Explore how the Six Thinking Hats can transform your approach and bring balance to the decision-making process.
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Single Email or Series? Choosing the Most Effective Automation for Your Business
Take a closer look at data from 150,000 businesses that use Mailchimp to compare single and multiple-email automations and learn which yields better results.
Single Customer View: Gain Business Insights
Transform your business with a single customer view strategy. Gain insights, enhance customer relationships, and elevate success for lasting impact.
Simplify, Simplify, Simplify with Fjällräven
Fjällräven's overall mission to create beauty and function has made its way into their emails. Here’s how they did it.
Sign on Bonuses: Pros & Cons
Should your company offer sign on bonuses to attract talented job seekers? Weigh the advantages and disadvantages of a sign on bonus for new employees.
Maximizing Short Form Video on TikTok & Instagram Reels
Read this guide to learn how short-form video content can increase your reach and take your digital marketing strategy to the next level.
Bootstrapper’s Guide to Marketing on a Shoestring Budget
Discover powerful marketing strategies on a shoestring budget. This guide offers tips for startups and small businesses to maximize impact with minimal spending.
How to Elevate Your Shipping Confirmation Emails
Craft better shipping confirmation emails with key details, smart design, and useful subject lines that build trust and improve the post-purchase experience.
Why Share of Wallet is Critical for Your Business
Read this guide to learn what share of wallet is and how to increase your share of wallet to maximize business growth.
How Shapeways Increased Their Click-Through Rates by 525%
The 3D printing leader used tags and tag-based automations to send their email engagement through the roof.
How to Avoid a SHAFT Violations in SMS Marketing
Are your SMS campaigns putting your business at risk? Discover how to avoid a SHAFT violation and ensure compliance in all your text message marketing efforts.
How to Set Goals for Your Small Business Blog
Learn how to align your business goals with your blogging goals and measure the impact of your content.