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How to Integrate Wix and Mailchimp for Effective Email Marketing

Elevate your Wix email marketing game with Mailchimp. Discover proven strategies to engage your audience and boost sales.

Machine Learning in Marketing: A Complete Guide

Machine learning is a great tool to leverage in many areas of business, especially in marketing. Learn how your digital marketing strategies can benefit from machine learning and AI.

Loss-Leader Pricing to Attract Customers and Boost Sales

Learn how to develop a loss-leader pricing strategy that drives customer traffic and increases sales while boosting market share and profitability.

How to Organize Long-form Content for Maximum Engagement

Learn how a well-structured approach to long-form content can significantly enhance reader engagement and retention.

The Long and the Short of Email and SMS

Learn why brand and performance marketing are equally critical to your strategy in 2025 – and how to achieve the perfect balance with email and SMS.

Drive Business Growth with Lifecycle Marketing

Learn how to drive business growth using lifecycle marketing. Discover effective strategies to attract, engage, convert, and retain customers for long-term success.

Lifecycle Marketing tips for SMBs

Tips from an expert on how to attract and retain customers through every stage of their customer journey

How To Improve Your Lead Qualification Process

Maximize lead quality with this guide to improve lead qualification. Learn proven strategies to identify high-quality leads and increase conversions.

What Makes a Great Lead Gen Landing Page Convert?

Want more leads? Discover what makes a lead gen landing page successful, from compelling CTAs to persuasive copy and streamlined design.

Lead Distribution 101: Why You Need a Better Plan

Optimize your sales pipeline by efficiently distributing leads with our lead distribution strategies. Boost conversion rates and close more deals with ease.

Building a Knowledge Base That Works

The best way to share essential information with your customers and employees.

How to Write an Email for a Job Application: Best Practices & Examples

When applying for a job via email, it's important to craft an email that makes you stand out. Use these tips to write a great job application email.