How Diminishing Returns Impact Your Ad Budget
Diminishing returns can negatively impact your ad campaign performance. Discover the warning signs and how to minimize their impact.
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How Chimpadeedoo Became Mailchimp Subscribe
We’re excited to introduce Mailchimp Subscribe, our revamped and rebranded mobile signup form app for tablets. Released today for Android & Apple.
Creating Email Signatures [Templates and Formatting]
Email signatures can play a more significant role in your communication efforts than you realize. Learn what to include in your email signature with this guide.
What is a Meta Description? Examples and Tips
Meta descriptions tell searchers what they will find when they click on your website. Here’s how to write a meta description that increases your clicks.
What is Your Customer Effort Score and How Can it Help Your Business?
Find out what a customer effort score is, learn about the benefits of knowing yours, and read about some best practices for calculating and using a CES for your business.
Cohort Analysis: Increase Customer Loyalty
Keeping customers is just as important as attracting new ones. Use cohort analysis to understand your audience and boost customer retention.
Sign on Bonuses: Pros & Cons
Should your company offer sign on bonuses to attract talented job seekers? Weigh the advantages and disadvantages of a sign on bonus for new employees.
Managing 2 Types of Users at Once
How UrbanSitter harnessed the power of Mailchimp's CRM tools to automate targeted campaigns and boost revenue.
Email Sign Offs for Every Industry and Situation
Review our list of email sign offs for varying industries and situations to find a sign off that’s professional and appropriate.
Explore Subscription Business Models for Revenue Growth
Maximize revenue potential with subscription business models. Learn the strategies that work.
How Trust Signals Boost Conversions and Build Customer Loyalty
Customers buy from brands they trust. Learn how trust signals—from reviews to security seals—enhance credibility and drive more conversions.
Understanding Social Signals in Marketing
Increase brand visibility with social signals. Learn how to enhance engagement, increase traffic, and improve search rankings.