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Improve Customer Targeting With Micro Segmentation Marketing

Splitting your audience into small groups can increase conversions, grow loyalty, and provide valuable insights. Find out how micro segmentation works.

Embracing the Metaverse: A Marketing Revolution

Unlock the future of marketing with the metaverse and virtual reality. Explore the limitless possibilities of virtual worlds and revolutionize your marketing strategy.

Ten Steps to Crafting an Engaging Memorial Day Email

Memorial Day is one of the busiest shopping days of the year. Here’s how to create a memorable and respectful email campaign to drive sales.

Meme Marketing: Harnessing Internet Culture to Drive Engagement

Discover how to leverage memes in your marketing strategy. Learn the basics, best practices, and pitfalls to avoid.

What is Media Mix Modeling and How to Use It Effectively

Want better marketing results? Learn how media mix modeling analyzes performance and improves ad spend efficiency.

How the Museum of Contemporary Art Denver Boosted Their Email Performance

MCA Denver uses Mailchimp’s premium email templates and integrations to simplify their marketing.

Integrate QuickBooks with Mailchimp to Maximize Sales Potential

5 ways customer insights, segmentation, and automation help you power your marketing and grow your business.

Marketing vs. Transactional Emails Explained

Marketing and transactional emails work differently but are both vital to the customer experience. Learn how to use them in your marketing strategy.

How To Create Campaigns that Resonate

Boost engagement with personalization and marketing segmentation.

Marketing Reporting: A Complete Guide for Your Business

Learn everything you need to know about what marketing reports are, how to prepare them, and how they can help your business.

Marketing Psychology: Learn the Principles of Psychology in Marketing

Understanding marketing psychology can help you optimize campaigns. Read this to learn about marketing psychology tactics and how to apply them.

How to Write a Marketing Plan & Use a Marketing Plan Template

A marketing plan is essential for outlining and tracking your marketing strategy. Use this guide and our free marketing plan template to get started.